In his latest Executive Series podcast, Brad Vinning talks with Chris Smeed, CEO of Cubiko. Born out of necessity to ensure a not-for-profit medical practice could remain viable, Cubiko is the new kid on the health tech block taking everyone by storm. Launching in late 2019 the storm clouds of COVID-19 spelt trouble for many but it also gave rise to innovative ways to help one another and new tech products to literally pay for themselves. Chris joins Brad to share the hard times, the good times and the decision to double down on a freemium offering in the midst of a pandemic.

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